The African Ex Summit a Hit in Johannesburg and Nairobi in 2011
The African Experiential Marketing Summit, presented by Exp, was held in Johannesburg and Nairobi in 2011 with Dan Hanover (Editor, Event Marketer), Andrew Human (CEO, The Loeries Awards), David Blyth (Managing Director, Yellowwood), Julius Kipng’etich (Managing Director, Kenya Wildlife Services) and Boniface Kaposo Mwambuli (World Bank Water & Sanitation Programme) presenting to more than 300 delegates in the two cities.
With more than 100 case studies and trends relative to the experiential marketing industry, delegates walked away with learning’s, insights and best practices to apply to their own Brand and marketing plans.
83% of delegates rated the summit as relevant and worthwhile to attend with 84% saying they would attend in 2012.
Thanks to our partners for assisting in making the events successful – Big Eye Branding (www.bigeyebranding.com), Upstage (www.upstage.co.za), Marketing Mix (www.marketingmix.co.za), Biz-community (www.bizcommunity.com), SAFM (www.safm.co.za), Live Gigs (www.livegigs.com) and Protel Studio’s (www.protelstudios.tv)
Watch this space for confirmation of 2012 dates and participating cities
