SOCIAL MARKETING FOUNDATION
Social marketing is one of the fundamental competencies of the Exp Group. The group has a 38-year history in implementing behaviour change programmes across sub-Saharan Africa. Our partners that we have worked with are local government and international clients such as.. USAID, World Bank, AED, PSI, FHI, Concern Universal.
The Exp Group continues to nurture partnerships to enhance the impact and sustainability of social marketing programmes in Africa. Our Ghana initiative – Exp Social Marketing Foundation – is a registered non-profit organization that enables powerful public-private partnerships for social change. The Foundation in Ghana manages a USAID-funded social marketing project designed to build a sustainable private sector contribution to contraceptive commodity security.