INFLUENCER MARKETING
Data-Driven
Creator-led
Performance Campaigns
Influencer Marketing has evolved from reach and vanity metrics to measurable outcomes. Expressions influencer Agency is a division of Exp Agency Group, delivering tailored, data-driven campaigns that connect brands with authentic and vetted voices across the continent, driving unmatched engagement and results that will better your brand’s current benchmarks.
Using end-to-end campaign management technology from our partner with 10+ years of experience in influencer marketing, we take the heavy lifting off your shoulders for tailored, high-touch campaign management, driving real and meaningful performance for your brand.
Our success rate for beating benchmarks currently sits at 96%!
Our organic+performance model turns influencer content into a scalable media asset, ensuring strong creative continues to deliver beyond the creator’s feed.
7.9 X
Below CPC Benchmark
MTN 'Tuesday Awoof'
318%
Impressions Vs. Benchmark
Link Clicks against Benchmark
805%
Organic+Performance Case Studies
Impressions Vs. Benchmark
439%
63 X
Below CPC Benchmark
Shield AFCON'25
22 X
Link Clicks against Benchmark
Colgate Maximum Cavity Protection
426%
Link Clicks against Goal
4.1 X
Below CPC Benchmark
121%
Impressions Vs. Benchmark
Partnership & Innovation
Get in touch to Craft Performance-driven Creator Campaigns for your Brand
We partner with the world's most ambitious brands to drive meaningful results across Africa. Share your need with our influencer marketing experts and we will get back to discuss it in more detail.